DMFC 2015 Conference: CRM is DOA
We proudly presented at the DMFB conference in Raleigh this year, focusing on the topic of the death of CRM:
"Lines are blurring in sales and marketing technology, and if you’re focusing on implementing a new CRM system, you should think again. Comprehensive sales and marketing platforms of today, such as Lead to Revenue Management (LRM), combine functionality and eliminate the need for independent CRM, Marketing Automation, Email Marketing and Web Content platforms.
And LRM will save you a boatload of money!"